Grow Your Practice - Acupuncture Media Works Blog

Isn’t it  enough that you have to do pretty much everything in your practice? From making the right differential diagnosis, to scheduling, billing and marketing your practice, you do it all. Having all this responsible can make it hard  for even a seasoned practitioner to stay afloat. Here are 5 "Must Have" plans for a successful practice. Pick and choose the ones that resonate with you. #1. Use Internet Marketing For Acupuncturists Internet marketing is cost-effective, and there are a few ways to get the most out of using the Internet for your practice. A) Use the power of geo-targeting...

Sometimes things get a little slow in your practice. I’m well aware of that myself. I remember when my schedule had MANY holes in it and I had no idea what to do to to fill them. Building your practice and finding new patients is predominantly based on referrals from other healthcare practitioners in your city, community or neighborhood. When you know how to develop referral relationships, you will find your practice begins to grow. Getting referrals from other healthcare practitioners is easier than you imagined. Continue Reading Here are 12 proven tips for getting referrals from health care providers...

I remember back when I was studying at the New England School of Acupuncture, one of my teachers drew on the analogy of the body as a garden. They said the future health and well-being of our patients should be cultivated and supported just as a master gardener would cultivate and support their garden. Both the gardener and the acupuncturist are seeking the same outcome, a healthy and fruitful crop. But, in our case, our crops represent the health of our patients. This concept is not so new, but  explaining it to our patients is. Continue Reading Here are a...

I started my practice in 1998, and I have to confess I have more files of inactive patients in my clinic than I do of active patients. That’s actually a good thing though, here me out... The truth of the matter is your inactive patients are a renewable and bountiful resource and you should not let them slip through your fingers Inactive patients are one of the easiest ways to keep your practice growing because: You have already invested time in getting to know them Spent time and marketing costs to get them into your clinic Explained what it is...

Have you ever consideredsurveying your patients? When patients give their feedback, it will help you better understand what your patients want or are looking for from your care. This is a key factor for ANY successful business and its growth. Knowing how patients feel or felt while under your care is a great way to find out what you can do differently and what you have been doing wonderfully all along! Surveying Your Patients Will: Give you answers to your well-thought-out questions Remind your patients you are here to help Empower your patients to share their thoughts with you. Get...